Be You | Martin Salomon

Be You | Martin Salomon

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The best part about choosing a career in the creative arts field is that it is so much room for you to be yourself. You can choose to do whatever you like and go for your passions. Your creative expression does not have to revolve around those of another. That is all the reason why photographer and fashion blogger Martin Salomon chose the career path he is on.

“I am going after a goal/dream that I had since I was a kid. All I want to do is to create a platform where I can share my passion for fashion, photography, grooming, travel, and etc. I want to inspire others to go after their goals and to not be afraid of the things they want for their life. I know it takes time to get to a good place but everything is about working hard and to always believe in one’s self. To all of you that are trying to find a spot in this industry, it’s important that you stay true to yourself and to not try and become someone else. This industry is big enough for us all. No need for copy-cats. You should always surround yourself with the right people. People who will lift you up instead of putting you down. And lastly, always believe in yourself, because you got this!”

Start

Martin began his journey about 3 years ago. It started with him just sharing his personal style and photography with others. His love for the industry inspired him to expand. “All I have ever wanted was to have a platform to share and inspire others,” Martin says. And indeed creating martinsaloman.com gave him that opportunity. He took it beyond just showing his style. He also began to expose the world to his passion.

From a young age, Martin’s looks were very important to him. Not in a vain sense, but in a way that how you present yourself is a great reflection of what’s on the inside. Grooming and dressing his best was instilled in him at a young age. He still carries these lessons in the way he presents himself today. “I remember growing up watching my parents as they would dress up for any occasion and their style was just so great. I was raised to always look my best and to dress the right way but at the same time to always have fun with it and take risks,” Martin says.

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Advice

Through 3 years of exercising his opportunity to share his passions and style, Martin has learned many keys of success in this industry. He says it is important to work hard especially when doing something that you love. It is also important to remain true to yourself and your identity. Strive to be excellent in the way that you share your work and express yourself. “ I would tell myself to work harder on the things I want and to always be myself no matter the circumstances. In the creation of my work and the sharing of my work, I strive to bring excellent content,” Martin says.

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Next

Martin has plans of adding a couple new things to his repertoire. He wants to take a shot at videography. He feels videography will give him the opportunity to share more with his audience in a different platform. He also wants to travel more. It will give the opportunity to really explore the world and give him a lot of new insight. “I think all of this can work together to create something different from the rest,” Martin explains.

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What is your advise to to guys that are thinking of re-inventing themselves and their fashion style? Where should they start?

To know what’s the right fit for them and to not be afraid to take risks. They should begin on knowing what they want or what is the next step for the re-inventing process. I have been there quite so often. It’s all about taking risks and enjoying those risks.

Are their staples that every guy should have to anchor their wardrobe?

Yes there are so many staples a guy should have, for example a good leather jacket, a denim jacket, a good pair of white sneakers, chelsea boots in different colors, definitely a good pair of jeans, and amazing accessories.

Who do you consider the icons in fashion & design industry?

David Beckham, Kanye West & Tom Ford. They are such an inspiration. I feel connected to their fashion style.

What style/fashion accessory is your favorite?

A good pair of sunglasses and a leather jacket. I mean, c’mon. . . you can never go wrong with those two.

If you can/could consider yourself an expert in one area of style/fashion, what would it be?

I’d be an expert in styling. Every since my youth, I’ve had so many people tell me that I have a great eye in telling others what’s best for them, and when it comes to style I’m a great help with finding pieces for other’s to wear.

Martin Saloman

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Trend Setter| Francis Kenneth

Trend Setter| Francis Kenneth

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Born and raised in the South Bay of Los Angeles, fashion influencer, Francis Kenneth, is bold, creative and doesn’t always play by the rules. Francis has had an affinity for fashion for as long as he can remember. Over time he has definitely learned a thing or two about style.He shares his knowledge of everything from fashion, travel, food and music with the world through his blog, ‘Francis Kenneth.’ Francis shows us that style is much more than what you wear.

“Style is reflected in the way you live.”

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My lifestyle is a reflection of all the people, places, and things I’ve encountered, and I’d like to think that shows in how I present myself (both in the real and digital world).” Being raised in such a diverse city and having the opportunity to travel in the military, Francis has been exposed to a multitude of cultures to pull inspiration from. Francis pulls from those cultural experiences and pieces them together in any way he likes!

No Rules

Setting trends doesn’t come naturally to most. It takes a unique outlook, a personalized vision. You sort of have to think ahead of everyone. You have to live in a manner that’s beyond the time of your peers. “I wouldn’t consider myself an expert in any area of style or fashion, but I do have a knack for forecasting trends.” When it comes to creating trends, the number one rule seems to be, you shouldn’t always play by the rule book. This especially applies to the world of fashion.

Forget the rules, it can’t be calculated into percentages. Personal style will come naturally once you decide who you want to be and start living the lifestyle that you want, for better or worse,” Francis says.

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Defiance is written all over Francis’ style! From his funky hats to the blending of formal and street-ware. Francis definitely dresses by his own rule! “I’ll let you in on a little secret: 90% of the time I wear hats is because I’m too lazy to do my hair. I prefer earth-toned wide-brimmed fedoras that aren’t flimsy. Stick to that, and you’ll find the right piece of headwear.” Besides hats, it’s not uncommon for you to catch Francis rocking ripped jeans with a buttoned down shirt and you can’t forget his infamous ties. His style has a certain spunk to it that gives his personal style his own stamp.

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Lifestyle

His rebelliousness goes beyond just his choices fashion. Rebellion to the status quo is a part of his lifestyle. Francis invest time and passion into a variety of area. Besides his love for fashion, Francis has an interest in music too. “Im working on putting out some new music and a video. I love both music and video, but have yet to really do anything with either.” Francis has also taken interest in tattoos and piercings. His arms and chest are dressed with amazing art work. Tattoos are yet another form of Francis’ expression of creativity.

In fact, Francis feels that it is important you let your style shine through in all aspects of life. “Sure, your outfit speaks volumes about you, but it will only get your foot in the door…After all, the impression you make on the world has more to do with who you are as a person and what you’ve accomplished. First impressions are overrated,” Francis explains. According to Francis, no one exemplifies this better than his idol, Pharrel Williams. “He’s a good example of iconic style on the inside and out.” It’s important to remember style is much more than just how you dress. “Figure out who you want to be. Look and sound the part.”

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Francis Kenneth

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Creative Foundation

Creative Foundation

Craig Steely explores the creative expression behind architecture.
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The creative arts field is a huge industry. You have people that do everything from painting, drawing, music production, to fashion designing. But, one creative expression we often forget is the art of architecture. Ever just looked at a building design and explored the beauty of the structure? The aesthetic and the function is so personal. And each architect has their own style.

Craig Steely has been in the architecture field for many years. From an early age he knew he wanted to be an architect.  “I remember the moment it “gelled” for me.  I was around 14 and visiting the Sea Ranch community along the northern coast of California. I had spent the morning wandering around construction sites and sketching houses.  Back at the place we were staying I found an old Sunset magazine laying around and honestly it was probably the first time I ever realized there was a thing called an “architect”—something different from just building, more like thinking about the possibilities of building.”  Craig recalls.

“I remember thinking “I should do this, I could do this!”’

Designing Process

The creative process of designing building is much like that of designing fashion or creating music. You want it to have a certain appeal. You also want to invoke some of your own style through the structural design. Even though you have a client to please, creating a design is sort of like an extension of you. Craig, like many designers, has a sketch pad with models that he envisions in his head. Once a client becomes available he can then make modifications that incorporate the needs of his client.

Once the building comes to life, the finish product will still capture the essence and design of what he envisioned while remaining functional for the needs of his client. In comparison to fashion design, it’s sort of like the designer who creates a beautiful piece of clothing for a high profile celebrity. The celebrity requires alterations so things get modified to accommodate the wants and needs of the star. “It’s like solving a riddle. When I’m designing, in my mind I have “glimpses” of a finished project. Then at a certain point while designing, I begin to see the shapes come to life before my eyes,” Craig says.

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The Client

Imagine you have the resources to build your dream home. You have this elaborate list of things you just have to have. Of course the typical person can’t just pull out the bricks and cement and build their home without any help. Your best bet is to find an architect. It’s important to find one that can relate to your style. It’s their job to take the vision you have in your head and put it before your eyes. That’s why the relationship between the architect and the client is so critical. “The clients become good friends.” Finished buildings come out so much better when the foundation of the building is the relationship developed between the architect and client.

“You should only work for clients you respect. Only do projects you can find something interesting in—be protective of your passion for what you do.”

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Projects

Craig has done projects all over the world. In fact one of the aspects of his job that he finds most rewarding is the places that architecture has taken him. Some of his most rewarding projects have been located on the Hawaiian Islands.  “My Hawaii projects as a whole feel like a strong step towards an architecture that connects to nature in a contemporary way using contrast along with other more subtle ways of relating to the land than just the visual.”  He is inspired to create architecture that integrates technological advances to nature. Where better to find inspiration than in the beauty of nature. “Architecture is uniquely positioned to promote the understanding that technology and nature must co-exist together. For me it’s continuing the search in my projects for a balance between rustic camping and the feeling of the Farnsworth House.”

“Travel to experience great buildings.”

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Who do you consider the classic icons in architecture?

I’m interested in the work of Paulo Mendes De Rocha in Brazil, particularly his houses from the 70’s. There is a roughness and purity to the forms and materials that create a sensuality to the spaces.

What books would you recommend?

Read everything!

Read the architect and writer Pierluigi Serriano. I don’t know anyone more versed and knowledgeable on the roots of California Modernism. He searches out the rare and obscure. And he has a visceral and deeply personal knowledge of it — tracking down buildings and befriending the surviving architects involved to get a deeper narrative. Read all of his books. They can be read on multiple levels— visually (they are always filled with great architecture photos), as historic architecture narrative, or about the personalities of the architects behind seminal buildings.

Modern design in architecture is often revered and misunderstood at the same time. Why do you think that people in America have such misunderstood feelings about modernism?

Perhaps the misunderstanding comes from experiencing poor or inappropriate examples of it. Or maybe it is because some people see the world changing too quickly and others want it to change faster. I think it comes down to those who look forward or only look backwards. To me it seems inappropriate to build with new technologies and materials in any other way.

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Craig Steely

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Ride in Style | Rachael Dickhute

Ride in Style | Rachael Dickhute

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Style, travel, and motorcycles, Rachael Dickhute’s blog is definitely not one to go unnoticed. Rachael combines her years in the fashion industry along with her passion for travel and motorcycles in her successful blog, ‘Everything Hauler.’ Rachael has been running this blog for four years and as a pretty large following. Her unique combination of fashion and motorcycles not only makes this blog pretty badass, but it also makes it intriguing to a variety of audiences. “I worked in the fashion industry for years in the creative marketing fields. The blogging spun from that and evolves each year as I grow personally. Whether it’s my interests or style that expands, so does the site almost as if it were a living extension of myself,” Rachael says.

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Her style

From a very young age, Rachael loved to explore and had loads of creativity. “ My father raised me on vinyl and my mother is an artist and avid reader. My family traveled often, military family, all over the world. I was exposed to culture early on which fed my thirst for education and mental expansion,” Rachael says. You can definitely see the inspiration from her childhood in her present style.

Rachael’s style is so eclectic yet so well put together at the same time. You get a vintage vibe with bohemian flare with a moto twist. She can also clean up nicely as well taking classiness to new levels.

My style evolves over time as my interests change. When I travel, I pick up on styles in the areas I visit. My favorite genre of music is classic rock, so depending on which songs put me into which moods, that’s what mostly fosters my style evolution,” Rachael says.

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Motorcycles

Rachael has an eye for fashion and a passion for motorcycles. “I believe the obsession with motorcycles came from listening to classic rock (ACDC, CCR, etc) my whole life. I decided I wanted to ride and reached out to a local Moto Club, the Venice Vintage Motorcycle Club. They have organized group rides every third Sunday out of Venice beach, which I found on Facebook. I had already purchased my own gear so I just showed up and literally hopped on the back of one of their bikes,” Rachael explains. Now, a year later, Rachael owns her own  vintage Harley Sportster. She also rides with two local clubs and have made lifelong friends. “The style side of riding motorcycles is really just a perk! Can’t go wrong with denim and leather.”

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Branding

Previously, Rachael worked in the marketing field of the fashion industry.  Her years of doing that left her with an extensive network. “I am the type of person that can have a lasting relationship with a brick wall if I wanted to. So I think with my social personality and eagerness to meet people, I have really fallen into some amazing opportunities,” Rachael says. Her personality and drive is what brings success to her blog. “I never falter with my ‘personal brand voice’, if you will. I noticed an increase in engagement the more genuine my writing is.”   Her personalization has been key to keeping viewers intrigued.  She adds her personal touches to each post by allowing her audience to gain insight on the things that inspire her the most. “I started to embed which song inspired my posts into the post themselves using Spotify. I was more interested in giving the music, art and inspiration behind my writing rather than telling people what was ‘in style’. I also noticed that the people that were engaging were actually reading the site, versus just peeking at the pictures. They would comment personal things like ‘I felt the same way when I listened to that song!’ or ‘I love that quote from Kerouac!’ That really made me love what I do,” Rachael says.

As for the future of Rachael’s brand, who knows what may be in store.  “I am more the type of person that lives day to day. Hopefully, I will be still riding my Harley and empowering women all over to do what they love and share it with the world,” Rachael says.  She would love to incorporate more of an empowerment movement along the way. “I feel with social media, existing body image issues and self-worth beginning to slide down a dangerous path of measuring self-worth. I would love to team up with others with an influence like myself and do something powerful toward good. It seems like a massive undertaking but I feel we have the platform, we’ve established a voice, now we need to do something greater with it,” Rachael says.

Rachael also wants to continue her travels around the world. “I’ve got tons of travel in my future and I am constantly brainstorming on how I can deliver higher quality collaborations with my efforts while working with brands.”

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“ Buy the ticket, take the ride.”

What style/fashion accessory is your favorite?

Cross body bags have come in very handy now that I am riding motorcycles. They are the perfect size and won’t fall off my shoulder when riding. My Herschel backpack is also a key accessory. It’s my personal Mary Poppins bag, it fits everything!

If you can/could consider yourself an expert in one area of style/fashion, what would it be?

Music. I can identify a song just two notes in. I memorize lyrics easily and go to live shows and concerts often.

Can you give me a tutorial on how people can best incorporate that style/fashion advice in their life?

The best way to incorporate style/trends into their life if the make it their own. Get inspired by others and then adjust it to fit your custom flare. I find myself getting outfit inspiration from other bloggers and then I change it to fit my personality and preference. That way I am comfortable and being unique and forward at the same time.

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Rachael Dickhute

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